Chickapea

Logo, packaging, brand collateral

Graphic Design

Production Design

Branding & Identity

Client /

Chickapea Pasta

We helped Chickapea modernize and update their visual identity. It was important for them to communicate the healthy benefits of their protein packed pasta.This included a logo redesign, packaging redesign, and brand collateral support.
We ditched the high-vis colour palette for something more down to earth, and worked with an illustrator to give them a huge library of visuals that complimented their pillars of health, community, and delicious pasta.

Agency: District Ventures
Art Director: Dylan Smith
Designer/Production artist: Danielle Goudie
Illustrator: Maria Gonzales